About And Per Se Studios: And Per Se Studios is the creative brand founded by J. Lee Gray in 2013. At its inception, it encompassed unique artwork and handcrafted jewelry and has since expanded to include several types of handmade goods.
The Challenge: the website needed to be responsive, built on WordPress, have an eCommerce solution and offer an easy customer experience. It also needed to integrate seamlessly with an email system for lead generation.
The Solution: The final website utilized the Avada WordPress theme and WooCommerce plugin. Additionally we integrated MailChimp for email marketing, lead generation and customer outreach. Additionally, we created a robust product catalog with separate sections for individual product lines.
The Results: The first sale resulted within 24 hours of launch. The site displays beautifully on a variety of screen sizes. Additionally, the product catalogs are easy to navigate. Total development time was just under 12 weeks, with multiple rounds of user testing.
